In ‘Free Spirits’ Primus portrays like-minded nonconformist spirits. People who follow their own way and make conscious choices in life. They choose not to walk the line, but to pursue their passions.

Renaat is the founder of the cult record label R&S Records, which believed in artists like Aphex Twin and Dave Clarke long before they became household names in the electronic music scene. This happened in the first place because of Renaat’s blind trust in his gut feeling and his aversion to following trends. His story is mainly about staying true to oneself. When the success became larger than life, he quit. Six years later, at a time when the music industry is in full crisis, he has the strong-headed idea of relaunching R&S Records and creating a platform for the likes of James Blake, Paula Temple and Nicolas Jaar. It will give musical talent a unique amplifier, with worldwide resonance.